In today’s climate, people are spending more time than ever before on the internet. That’s great for digital marketers, but we are still dealing with the fact that most people have very short...
A collection of articles and writing by me.
What is Nostalgia Marketing
Kentucky Fried Chicken brought back vintage chicken buckets from 1966 and 1971 for the holiday season. Cobra Kai, the continuation of the Karate Kid franchise, is one of the most popular shows on...
How to Write your Welcome Email Series — The Easy Guide
When new leads sign up for your email list, what is the first communication they receive from you? If you want to reduce unsubscribes and set the stage for a robust open rate, you’ll need a...
3-Item SEO Checklist that will Get You Bigger Profits
Nowadays, it’s easy to create professional-looking websites even without the help of professional coders. Thanks to content management systems like WordPress, anyone can easily build sites from...
How to Create a Freelance Pipeline That Pays
The countless hours you’ve devoted to developing your abilities as a graphic, web, or print designer have rewarded you with marketable skills. You’ve honed your chops to compete with the big dogs...
How to Design a Website that Delivers in 5 Steps
The purpose of an effective web design is to facilitate the flow of content in the website and the interaction that revolves around it in order to build up the image that you want to convey to your...
The 10 Benefits of Blogging
I have discovered that blogging has many side benefits that are not apparent from an outsider looking in. This is what I have found to be the bonus benefits of blogging that you may find empowering...
Web Designers and Graphic Artists are people too!
Every day, there are more and more Craigslist posts seeking “artists” for everything from auto graphics to comic books to corporate logo designs. More people are finding themselves in need of some...
How to Finance Your Next Web Design
Whether you’re looking to have a website for personal use or something for a commercial business, there are quite a few things that you need to consider when it comes time to decide on a final...